Fleet Maull — design shotgun

Four directions, same content and same three live CTAs. All photography is real, pulled from fleetmaull.com. Every page is self-contained — local assets only, zero remote subresources.

Viewport

A — Signal

Brand-true darkOpen ↗
Adopts Fleet's live funnel system exactly: #E3B23C on #0A0A0A, Poppins/Open Sans, pill CTAs. Sits seamlessly beside the AI Founders Lab pages.

B — Vellum

Editorial warmOpen ↗
Keeps the accepted run's editorial identity — cream, serif, square — and fixes the real defect: photography, press proof, the book.

C — Field

DocumentaryOpen ↗
Photography is the primary material. Full-bleed hero, figure captions, gold as a hairline accent only. The most editorial-magazine of the four.

D — Institute

Quiet luxe / lightOpen ↗
Sober consulting register — near-white, Inter throughout, soft 14px radii, three-card engagement model. The most conservative and the most "enterprise buyer" of the four.